Nintendo has announced that the Nintendo DSi will have its price dropped to $150 and the price of the DSi XL will be taken down to $170. The DS Lite, however, will remain at its current price, being $130. These pricing changes will go in effect starting September 12th.
This price drop knocks $20 off of the current retail price of the two systems, down from $170 and $190 for the DSi and DSi XL respectively.
Nintendo of America’s executive vice president of Sales and Marketing , Cammie Dunaway, states that they understand that shoppers want the maximum value for every dollar they spend. So the new prices for these popular handhelds makes it easier for every consumer to become a part of the Nintendo fan base.
This price drop is probably in anticipation of the upcoming Nintendo 3DS that will be seeing a release in the upcoming months. Great news for all new and current Nintendo fans.